Articles or blog posts need to be seen as being relevant to its title. If you are writing an article on “article marketing” then the content of the article should be seen to be relevant to article marketing. This relevancy is for a computer to read, not a human. Humans have a real easy time of it, after reading just a few paragraphs they will know whether they will continue reading the article based on what they perceive the article to be worth. They’ll look at it and automatically know what the article is about and whether they will read on based on what they were hoping to find when they first started reading it. This is how you get into the mindset before you start to write a relevant keyword rich article for article marketing.
With that in mind, for an article to be keyword rich with relevant keywords or keyword phrases, you need to get it right at the start. You need to know what you are going to be writing about and simply start typing.
Here are the steps I take/do when knocking out an article for article marketing:
1. Go to the Google Keyword Tool – if you don’t know where that is – go Google it 
2. Type in a relevant keyword phrase – in this case “article marketing”. The Google Keyword Tool will then return a ton of relevant keywords to “article marketing” and display them in a table.
3. Have a look down the table and choose 5 or 6 relevant keywords that you think would tell anyone who was looking for your article what the article was about. This is normally quite easy; you will hopefully see relevant keywords jumping out at you.
4. Open up your favorite text editor (I prefer MS word as it checks both my grammar and spelling on the fly).
5. Type the relevant keywords you chose in step 3 at the top of a blank document.
6. Choose what to call your article (this is the article title; it should contain the first of your chosen relevant keywords).
7. Write a good title – this MUST be describing exactly what your article is going to be about. You only have about 400 or 500 words in most cases to get your point across – remember that the reader will already have made his or her mind up whether to continue reading – a computer is more forgiving, it will read the whole article and then decide what it is about; you have to include more relevant keywords or keyword phrases than you normally would for a human.
8. Don’t think about what you are typing, don’t correct any errors, just type. Don’t worry about spelling and grammar – you can do that once you’ finished typing the whole article.
You may ask, why did we write the 4 or 5 relevant keyword at the top of the document? Inspiration! It focused your mind and got you writing relevant sentences.
That, in a nutshell, is how I start, finish and end writing a keyword rich article for article marketing. Did you just notice that I wrote the same sentence again? The one with the keyword rich article bit in it? That just sums it up. Start, middle and end. All should contain your targeted phrase.
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