Keyword density is the term used to indicate how many times a selected keyword appears on a webpage and it is always represented as a percentage of the total word count of the page. Keywords should only be placed in important and relevant places and should definitely not be over used as this is likely to render your site as either an artificial or spam site and it will be rejected by the search engines.

If you have one hundred words on your webpage, not taking into account the HMTL code which is used for writing the webpage, and you use a specific keyword five times within this content, the keyword density would be .05. This is worked out by dividing the number of times that the keyword appears, (in this case five) by the total word count (one hundred). You then multiply the result by one hundred to find out the keyword density percentage.

The normally accepted standard for keyword density is between three and five percent and in order to be picked up by the search engines this should not be exceeded. Bear in mind that this applies to each and every page of your website and it is not just for one keyword but for sets of keywords which relate to different services or products. Listed below are some simple steps you can take to keep a check on your keyword density.

Use a word processing software program copy and paste the content from a web page. Click on the edit menu and then on the select all option. Then go to the tools menu and select word count from the drop down box and make a note of the number of words on that page. The next step is to select the find option on the edit menu. With the replace tab open enter the keyword you wish to find, replacing that word with the same word so the text will not be changed.

Upon completion of using the replace function the system will show you how many words you have replaced and this lets you know how many times you have used the keyword on that page, you will now be able to calculate the density of the keyword by following the system mentioned earlier. In conclusion, there you have it now; next time your write an article or a post, make sure to check your keyword density in order to achieve the best results.

Traffic is the major issue to make a forum active. Once you get people to your forum it will go a long way towards making it active. To accomplish this you need to target a specific demographic of users.
One of the easiest way to create an averaged active forum is by basing the forum on something fan related like the media or similar.

Notice how you have selected your demographic in this way; persons interested in the same song/movie/book as you. In addition, if your site is the only one that presents such information it will eventually become very popular because only your site will present an opportunity for these like minded people to get together.

When creating your forum, you should avoid:

1) Bad site design. Even if you are not a graphic designer be sure not to include lots of ads and flashing gifts on your site. This makes the site look like a spammer site. The simplest design can be best even if it does look a little awkward; at least it won’t be annoying your visitors. You will loose a lot of visitors if your design is bad and there is an alternative site with a reasonable or better design.

2) Poor moderation. By this I am referring to a number of things that can affect the growth of the forum.

These include users posting vulgar or spammy or even abusive stuff, having inconsistent rules; one user may be penalized for something while another might not for the same reason and banning a person because of one mistake. All these are classified as poor moderation and unless your forum is very big with lots of posts everyday, poor moderation can cause users to disappear and find better moderated forums.

3) Nuking the board. As times goes by you may be required to reinstall the board but doing so often and having the users re-registering every time you do this can cause you to lose your users and thus overall forum growth.

And when creating the board, do the following:

1) If you have a fan forum, try and locate the original artist of the work you are amazed by and check if he/she will link to you. Always be polite when asking. If they agree then traffic from the original sit will soon drive to your site. You can see how well this works in book fandom

2) Advertise discreetly. While it is ok to put links to your site in your profile on other boards it is not advisable to post ads on their boards. To do so is disrespectful. If persons are fond of you they will take a peek at your profile and may come to visit your forum.

3) Post interesting topics. You will not get visitors if your forum is full of spammy topics which are boring. If you carefully write a post to get discussion/opinions going then persons will contribute. Far less persons will start a new topic unless they are comfortable on your forum or they are highly sociable.

4) Try to keep the good posters you have. It is always important to cherish the posters that keep the forum alive and growing. They also lessen your workload as you do not need to keep posting all the time and also more persons become attracted to your forums because of this.

Even if you have the best looking website in the world, if you don’t get it out there where people can see it and find it, it is not going to do you a bit of good. This is why it is so important that work to get a top search engine ranking for your primary keywords.

The problem is that so many webmasters are looking for quick fixes instead of working to build a website that will provide long term results and the top search engine rankings that they are looking for.

If you really want to increase your rankings, here are some important steps and tips that will help you to achieve a top search engine ranking…

1. The Importance Of Building A Top Quality Website

First of all, if you want to achieve a top search engine ranking, it is imperative that you realize the importance of “quality”.

You may wonder if there is a certain tip or trick that is going to elevate your rankings with the search engines, but the real point is that the only way that you can get good rankings that stand the test of time is to make sure that you build a high-quality website.

If you don’t do this, you’ll most likely never achieve the results that you want and need.

2. Tricks Only Provide Temporary Results

Unfortunately, in their pursuit to get a top search engine ranking, many people resort to using tricks. However, there is a big problem with using only tricks to elevate rankings - the will only provide temporary results.

The search engines, such as Google and Yahoo, want to make sure that they have the top websites out there and they work to make their algorithms ignore tricks that many webmasters employ to try to achieve higher rankings.

So, you may get by with just tricks for a bit, but eventually it will catch up to you and you could end up being blacklisted.

3. Focusing On Your Website Users For A Top Search Engine Ranking

If you want a website that will get a top search engine ranking, it’s important that you focus on the actual website users. When you work hard to build a website that your users appreciate and enjoy, the rankings usually follow.

Remember, you are really building your website for real people, not just for the search engines. So, it is important that you make sure that your website is built with quality content in order to please your users, which will lead to better search engine rankings.

4. Important Attributes Of A Quality Page

So, you may be wondering, what are the important attributes for a quality page? Well, you need to simply think about what you like when you visit other websites.

When you’re doing a search for specific keywords, you want the page to be relevant to your search and you want it to provide content that is unique and useful too.

Quality pages should also load quickly and make sure none of your links are broken. Never use text that is so stuffed with keywords it doesn’t make any sense when you read it.

These are some easy things that make your website more effective, and when you create a website based on these simple tips, you can be sure that a top search engine ranking is not only possible, it’s very likely!

Using a proxy website has many advantages. For those of you who are unfamiliar with the term proxy or what it means; more shall be explained below.

A proxy is simply something that acts as a middle man, handling all data and communications on your behalf, thus removing any risk on your part. Proxies exist all over the Internet and are quite easy to use. To locate on just go to Google or any other major search engine and type in the term proxy site. Lots of websites will come up relating to proxies. They will either be proxies, or a proxy resource website.

Do not be worried about using a proxy. Many people try and say the proxies are bad and should not be used. This is because they have an ulterior motive. By surfing behind a proxy you are protecting your identity and therefore websites cannot gather information like they did before. All websites that you visit collects information about you. What is collected varies but typically it is your IP address, MAC address, and geographical location.

How is this information used? Most websites use the information for harmless issues and will not affect you in any way. There are some, however, who have bad intentions and will abuse the information that they have collected. This is where the problems come in.

Using a proxy site eliminates this problem altogether. Websites that you visit do not see you, they see the proxy. Therefore, the proxy IP address, geographical location etc is collected, not yours! This is a great advantage of surfing behind a proxy. The best type of proxies to use is one that has been around a long time and that have built up a reputation with online communities.

Also, pay close attention to where it is hosted. If it is hosted in Panama, for example, this is a great choice. Panama has excellent secrecy and privacy laws in place to stop abuse of information and is very strict as to what can be revealed and how it can be used.

Finding out where the proxy site is hosted is always a smart move. It is best not to use a proxy that is being hosted in countries like Iran, North Korea, or Nigeria. If you do then you could land yourself in hot water on way or another. If you do not have a limited budget and have some spare cash, you may want to look around the Internet and invest in something even more reliable and effective. There are several products available on the market that offers you encryption services.

Basically, everything between your computer and the server of the company offering the service is encrypted meaning even more privacy for you. If someone were to intercept the data all they would pick up is gibberish. Using a product that offers encryption services may not be cheap but it is well worth it if your main goal if privacy from snoops. I hope this article proves both useful and helpful.

Google Analytics is an incredible tool. With Google Analytics, you can decide exactly what you want to measure on your site. This tool is easy to personalize and get working for you exactly the way that you want.

This is a tool which puts you in control; letting you decide on the specific goals and objectives of the measurements you want from the system. If you only need to know who your visitors are and how they found you, Google Analytics can certainly do that. But the real value of this tool is that you can define whatever filters will best help to analyze the traffic going to your site.

What does all of this mean for you? Let’s have a more in depth look to give you a better understanding of how exactly Google Analytics works for you. Google allows you to set all of the specific objectives to pinpoint what you are trying to do in many aspects of website management.

Objective: The big picture - what do you want from the visitors to your site? What is your site’s purpose; and how can you work with your visitors to achieve that purpose?

If your site is an e-commerce site the answer is simple - you want to sell things and make a profit. However, you will want to know what is selling (and what isn’t) to determine what you should sell more of and what it may be better to remove from your catalogue.

This would be an objective.

Goals: Objectives are the long term aspirations for your site, goals are short term ones. What do you need to do to hit your goal? Do you need to track visitors who enter from a certain page? Or is your goal to sell more of a particular item within a set time frame?

This is possible using Google Analytics. You can set these goals from within the application itself.

Specifics: Knowing your objectives and goals prepares you to really use the full power of Google Analytics. Specifics are the steps you need to take to make your goals and objectives a reality.

For instance, you can set up your dales page and a funnel (using Google Analytics for the funnel) to evaluate where traffic is coming to your site from. Google will be able to tell you where visitors enter and exit your site. This will give you an understanding of how people interact with your site and the kinds of responses your site tends to elicit in visitors. This in turn gives you the starting point you need to go to your pages and fine tune them in order to further your progress towards your goals.

Google has made it easy to set up. They’ll do the initial metrics and it’s all free!

You’ll need to add a little code to your webpages; if you aren’t tech savvy you can have your webmaster or an IT staffer take care of this part. As soon as the code is placed, Google Analytics will begin collecting stats - in a matter of days, you’ll be able to look at all manner of statistics about your site.

Once you’re comfortable with the user interface, you can set the goals and specifics for your site. You can access all of this data online; setting your parameters at any time you want.

One of the other many useful features of Google Analytics is the ability to set different sections or “profiles” of your site and watch them independently of others, which heps you to fine tune your site.

AdWords and Analytics

Google AdWords is a pay-per-click advertising program. You buy keyword-based ads, which you pay for only when someone clicks through to your site.

If you are already considering using AdWords (or already do so), you’ll be glad to know that Google Analytics interoperates with AdWords, giving you answers to questions such as: Is this ad working? Are these ads making me more money than they’re costing me? You can observe the usage patterns of users who click your ads and make a purchase and compare with those who come but don’t buy.

Signing up for AdWords is simple; you can use the same account name and password as for Google Analytics (namely, your gmail name and password if you have one). You can link these two accounts and import AdWords information into your Google Analytics account. This will let you watch what your visitors do and alter it if it isn’t working for you.

The developers at Google seem to always come up with the most useful (and usable) applications - Google Analytics is yet another killer app from Google.