You’ve probably heard of Affiliate Marketing. It’s where you make money, a commission, when the customers you are directing to someone elses web-site purchase something from them.

Commissions generally run between 30% – 70%. Not bad considering you don’t have to come up with products, deal with customer service or come up with an amazing sales letter to convert your browsers into paying customers! You just drive traffic.

I’m not gonna talk to you about affiliate marketing in this article.

I want to tell you about something even cooler. It’s PLR and MRR. Here’s what I stumbled across…

There are people selling packages that include everything you need to get started in your online career immediately.

Complete turnkey packages should include the following:

1) A product, usually an eBook. You should get it in Word and pdf. The Word version is your original. Here is where you add your name as author of the eBook. You may even get rights to change the name of the eBook if you want. More on that later. Once you make your changes and add your affiliate links, you reprint the eBook as a new pdf and instantly you have your own eBook to sell!

2) Resell Rights. This legally gives you up to 100% ownership of the eBook. The only limitations are what you are or are not allowed to change inside the eBook. There are different types of rights. The most common are MRR and PLR. I’ll explain the difference between the two below.

3) Pre-built website. It should include the squeeze page, index (homepage), sales letter, graphics, thank-you page including the download links.

4) Shortcuts on how to quickly get targeted traffic to your website.

5) Bonuses to give to your clients for buying from you.

Those are the essentials that you’ll need to get started and it’s what a good package will include.

Here’s how it works. You pay for the eBook with the resell rights. There are different rights, so it’s important you know exactly what rights you are purchasing. You don’t want to accidentally change something you didn’t have rights to change, that could get ugly.

MRR – Master Resell Rights
You can buy a product, and allow anyone who buys it from you to sell it, including selling the resell rights. This is best known as “Master Resell Rights”, or also “Generic Resale Rights”.

PLR – Private Label Rights
Basically, this allows you to change anything and everything. You can change the content of the eBook, the title, the affiliate links inside the eBook, the website content, sales letter. Everything! Or, you can leave everything as the professional designed it and simply add your name as the author, your paypal payment button and your affiliate links.

Each different level of resale rights generally comes at a different price point. That being said, the PLR is going to be the most expensive. Thats because you’re adding your own affiliate links and sending your backend sales links viral! You can make backend money off these affiliate links floating around the internet for months and even years!

There is free software available for download that will give you the ability to easily add your name and paypal payment button to your web-site.

Within just a few hours you can have your eBook ready, your website customized, your own domain name, web hosting and have it all online and ready to make easy money online.

Once everything is set up, this website will take orders, process payment and deliver the product on auto-pilot. Your maintenance will be very little.

It would be a financially wise move to have a blog on your website. You should blog at least something every day or two. This will help in your placement on the major search engines.

So next you need to drive traffic to your site. There are several inexpensive and even free ways to do this effectively. I will get into that in my next article.